About
Ten years of making hard things simple
I started as a front-end developer, which is why I care about what happens after the mockup. Since then I have designed banking apps, booking systems and tools for small businesses.
Today I work with founders and product teams who want fewer features done properly. I live in Mumbai and work with teams in India and Europe.
How it works
How I work
Short loops, real users, no surprises.
-
Understand
A week of interviews and looking at the numbers, to find the problem worth solving.
-
Sketch and test
Rough screens in front of real people within days, not weeks.
-
Design and hand over
Polished designs, a working prototype and notes your developers will thank you for.
Have a project in mind?
I take on two or three projects at a time. Tell me what you are making.